What are our values?

People. Passion. Trust

The team has spoken. People are our main priority. Our employees, customers, users, and field workers worldwide stay at the center of everything we strive for. We are committed to building a team that is passionate about what they are doing and fully empowering them to reach for the stars by trusting them all the way. 

Oil and gas worker on a site terminal

What is our mission?

Increase the safety of fieldworkers

At Smartflow, safety is the main goal we strive for. Field workers are constantly putting their lives at risk for our sake. Either by working in challenging environments, exposing themselves to hazardous situations, or inspecting assets in dangerous places, we owe it to them to equip them with the best digital solutions. 

two terminal operators using smartflow digital isgott solution for repetitive checks

What is our value proposition?

Perform digital inspections & checks online & offline, anytime, anywhere.

Smartflow is a SaaS solution used to digitalize inspections & checks within the Energy, Petro, Maritime & TIC industries. Field workers use Smartflow to efficiently execute workflows and capture data that can be shared throughout the company or with partners in real time.

operator on an oil and gas terminal on the sea

Who are our customers?

Energy. Maritime. TIC organizations

At Smartflow, we all come together to help our customers strengthen efficiency and reduce safety risks by creating standardized workflows.

Tank Storage, maritime, and TIC organizations work with Smartflow to digitize their inspections & checklists while also looking for out-of-the-shelf solutions that they can customize. 

oil and gas site


  • picture of smartflow ceo rob geerts

    Rob Geerts


    Rob’s mission as the CEO of Smartflow is to use his extensive expertise in Business Strategy, Business Development & Transformation to deliver high-touch customer experience through innovation, build high-performance teams and strategically-minded executive management, and serve as a growth catalyst for Smartflow workplace.

  • Michiel Reuser


    Michiel co-founded Smartflow in 2011. He is responsible for the SaaS platform and its roadmap. His passion for hardware, app development, cloud, and everything in between, has been catalyzers to keep a strong focus on developing a solid and scalable architecture for happy end-users. Michiel's mission at Smartflow is to deliver the best of breed SaaS solution for our customers.

  • Jelle Swanenberg


    Jelle aims to deliver intelligent mobile solutions for TIC organizations. In his experience as a COO, he helped more than 50+ customers to see the added value of smart mobility solutions by implementing asset management, operational risk management, and inspection solutions worldwide. Jelle helps companies to ensure safety, increase productivity, and optimize uptime. 

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